Animal Research and Public Support: A 2020 Vision for Strategic Communications and Micro-Messaging

Audience: The program is tailored to IACUC staff, IACUC members, IOs, veterinarians, investigators, compliance personnel, animal care staff, and others involved in animal programs.

Speakers: Paul McKellips, Strategic Communications Director, US Army

Topic: In this webinar, Paul McKellips discusses the importance of targeting your communications efforts, identifying local users, and effectively using micro-messaging to discuss the importance of animals in biomedical research.

Note: This webinar was not broadcast live but was prerecorded and posted on June 11, 2020. 

While this information was accurate at the time presented, policies and procedures change over time. Past webinars may not contain the most current guidance. Please note, do not rely on webinars and associated materials as definitive compliance guidance for your specific situation. For compliance questions, please contact OLAW directly.

Supporting Materials
Transcript (PDF - 175.11 KB)
Slides (PDF - 1.03 MB)
Slides Handout (PDF - 620.83 KB)

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